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Editor editor@i-m-magazine.com
Creative Director design@i-m-magazine.com
Advertising Sales Director advertising@i-m-magazine.com

Pringle’s Autumn/Winter ’2017 campaign

Introducing the new Autumn/Winter ’17 campaign that combines the natural beauty
of the Scottish Highlands with knitwear that represents our iconic, pioneering heritage.

The campaign is the second by Scottish photographer Harley Weir, shot on location in the
breath-taking landscapes of Loch Glascarnoch and Loch Droma.

Photo: Harvey Weir. Model: Lorna Foran. Pringle © 2017

Featured pieces include a standout printed rib-knit dress, which showcases the knitwear printing technique pioneered by Pringle during the 1960s. Top-to-toe knit dressing is also a focus, as well as highlighting beautiful wool textures and the iconic Pringle argyle.

Models Lorna Foran, Mila Brammer and Niklas B were styled by Francesca Burns in key pieces from the Autumn/Winter ’17 collections, each look representing our design philosophy of iconic knitwear for modern lives, brought to life by Womenswear Design Director Fran Stringer and Menswear Design Director Massimo Nicosia.

 

 

 

 

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